We added glitter, cut out and placed our two options to decide what one fits the best.
As a group, we decided the first font fits our artist and mood-board the best, as it's sleeker and more modern - while keeping an alternative vibe. The mood-board represents our artist's image well, as well as the genre, electro-pop. The colour palette created is also similar to what we aim to use in the music video. The images used give off and upbeat and adventurous atmosphere, visiting places like a roller-skating alley, carnivals and God's own graveyard. The neon signs link to the electro side of the genre, as it's often linked to nightclubs.
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