We handed out the poll to a group of 10 people of a similar target audience age (the majority were 17/18) this is because it shows what would appeal to our target audience the most, as well as which font is the most eye-catching.
The most popular font was the fourth (as seen above) and as a group we have decided to use this one as our logo. It suits the genre of our music video, with the purple fitting the nightlife we aim to film in. The logo will appear at the beginning of the music video, alongside the digipak and posters.
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